
Hey Brew Crew,
Staring at an intensity number and wondering what it actually means? Let’s clear the air.
Myth buster: higher intensity does not mean a bigger caffeine kick. Caffeine comes from the bean itself, not how dark we roast the poor thing.
Intensity is purely about flavour depth, body, and roast punch. High numbers mean deep, dark, roasty chaos. Lower numbers bring out lighter, brighter, fruity magic.
(Pod drinkers: bean and pod ratings work the same way, but grinding fresh beans gives your face an even bigger flavour slap!)
Here is the quick breakdown to find your daily soulmate.
Medium Roast
- Intensity: 8 / 12
- Roast Profile: Medium
- Flavour Notes: Orange-zest wink, juicy red-apple slide-in, honey-caramel whisper, jasmine perfume.
- Best Suited For: Smooth espressos or light milk coffees.
- The Verdict: The smoothest flirt alive. Other beans just left the chat. Light, clean, and dangerously drinkable.
Dark Roast
- Intensity: 10 / 12
- Roast Profile: Dark
- Flavour Notes: Deep cocoa, rich aromas, and a full-bodied, roasty finish.
- Best Suited For: Big, strong lattes and flat whites that need a serious punch.
- The Verdict: Like an easy-listening radio station, this bad boy goes with just about everything. Perfectly roasted to get your senses tingling any time of day.
Single Origin Costa Rica
- Intensity: 6 / 12
- Roast Profile: Medium-Light
- Flavour Notes: Vibrant citrus, sweet honey, and bright fruity undertones.
- Best Suited For: Long blacks, stovetops, and show-offs.
- The Verdict: The flavour nerd's dream. Complex, wild, and packed with enough bright personality to make your morning mug interesting again.
Decaf
- Intensity: 7 / 12
- Roast Profile: Medium-Dark
- Flavour Notes: Apple-citrus sparkle, caramel-brown-sugar hug, toasted hazelnut crunch, milk-chocolate linger.
- Best Suited For: Late-night brew cravings without the 3 AM ceiling-staring marathon.
- The Verdict: The secret midnight rebel. Caffeine ghosted with pure mountain water, leaving zero chemicals and 100% full, unapologetic flavour behind.
Quick Cheat Sheet
- Want smooth, juicy, and flirty? → Grab Medium Roast
- Want bold, rich, and crowd-pleasing? → Grab Dark Roast
- Want fruity, wild, and complex? → Try Single Origin Costa Rica
- Want zero speed-vibes at midnight? → Stick with Decaf
Log into your dashboard, pick your brew, and let's get grinding!